Amoral reporter Chuck Tatum (Kirk Douglas) has bounced across the country from job to job, eventually winding up in dead-end Albuquerque, New Mexico. There's not much in the way of pressing news – until he happens upon the scoop of a lifetime.
Tatum turns the story of a treasure hunter (Richard Benedict) trapped in a mineshaft into a media sensation, but his craving for headlines – and his ability to do anything to get them – proves to be an approach that comes back to haunt him.